High feed costs
Feed can account for up to 60% of poultry production expenses.
CooCoo is being built for small and medium poultry farmers operating under tight margins and demanding daily routines.
When feed is expensive, feeding is labour intensive and information arrives late, every avoidable inefficiency matters.
of poultry production expenses can be attributed to feed.
Indicative figure from CooCoo's 2026 market analysis.Feed can account for up to 60% of poultry production expenses.
Manual feeding adds daily workload and limits operational efficiency.
Uneven timing and portions can contribute to waste and inconsistent flock outcomes.
Without real-time information, farmers have fewer opportunities to act early.

Technology should fit the rhythm of the farm. CooCoo focuses on useful automation, clear information and practical purchasing support.
The MVP and group-buying features are in beta. Pilot participation will help validate usability, operating assumptions and farmer value.